{"id":793,"date":"2026-10-20T14:14:54","date_gmt":"2026-10-20T05:14:54","guid":{"rendered":"https:\/\/www.medico-consulting.jp\/blog\/?post_type=sem&#038;p=793"},"modified":"2026-10-20T14:21:22","modified_gmt":"2026-10-20T05:21:22","slug":"sem-793","status":"publish","type":"sem","link":"https:\/\/www.medico-consulting.jp\/blog\/sem\/sem-793\/","title":{"rendered":"\u30af\u30ea\u30cb\u30c3\u30af\u306eGoogle\u5e83\u544a\u3001\u6708\u4e88\u7b97\u306f\u3044\u304f\u3089\u304c\u6b63\u89e3\uff1f\u8a3a\u7642\u79d1\u30fb\u30a8\u30ea\u30a2\u30fb\u7af6\u5408\u6570\u304b\u3089\u4e88\u7b97\u8a2d\u8a08\u3092\u8003\u3048\u308b"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.medico-consulting.jp\/blog\/wp-content\/uploads\/2026\/10\/clinic-google-ads-budget-keyvisual-window-1024x538.jpg\" alt=\"\u73fe\u5728\u306e\u753b\u50cf\u306b\u4ee3\u66ff\u30c6\u30ad\u30b9\u30c8\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u30d5\u30a1\u30a4\u30eb\u540d: clinic-google-ads-budget-keyvisual-window.jpg\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30af\u30ea\u30cb\u30c3\u30af\u306e\u5e83\u544a\u4e88\u7b97\u306b\u300c\u6b63\u89e3\u306e\u91d1\u984d\u300d\u304c\u306a\u3044\u7406\u7531<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google\u5e83\u544a(\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a)\u306e\u4e88\u7b97\u3092\u691c\u8a0e\u3059\u308b\u969b\u3001\u3069\u306e\u3088\u3046\u306a\u57fa\u6e96\u3067\u91d1\u984d\u3092\u6c7a\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5b9f\u306f\u3001\u30af\u30ea\u30cb\u30c3\u30af\u306e\u5e83\u544a\u4e88\u7b97\u306b\u5168\u9662\u5171\u901a\u306e\u300c\u6b63\u89e3\u984d\u300d\u306f\u5b58\u5728\u3057\u307e\u305b\u3093\u3002\u9069\u6b63\u306a\u4e88\u7b97\u306f\u3001\u8a3a\u7642\u79d1\u30fb\u30a8\u30ea\u30a2\u30fb\u7af6\u5408\u72b6\u6cc1\u3068\u3044\u30463\u3064\u306e\u8981\u7d20\u306e\u639b\u3051\u7b97\u3067\u6c7a\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3068\u306f\u3044\u3048\u6700\u521d\u304b\u3089\u9069\u6b63\u306a\u91d1\u984d\u3067\u914d\u4fe1\u3067\u304d\u308b\u4e8b\u306f\u7a00\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u3067\u306f\u3072\u3068\u3064\u306e\u4f8b\u3068\u3057\u3066\u3001\u9006\u7b97\u3067\u81ea\u9662\u306e\u4e88\u7b97\u3092\u5c0e\u304d\u51fa\u3059\u65b9\u6cd5\u3092\u8003\u3048\u3066\u307f\u307e\u3059\u3002<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u4ed6\u9662\u306e\u4e88\u7b97\u984d\u3092\u305d\u306e\u307e\u307e\u53c2\u8003\u306b\u3057\u3066\u3082\u3001\u81ea\u9662\u306e\u72b6\u6cc1\u306b\u5408\u3063\u3066\u3044\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u305a\u300c\u81ea\u9662\u306e\u4e88\u7b97\u306f\u81ea\u9662\u306e\u6761\u4ef6\u304b\u3089\u8003\u3048\u308b\u300d\u3068\u3044\u3046\u767a\u60f3\u306b\u5207\u308a\u66ff\u3048\u308b\u3053\u3068\u304c\u51fa\u767a\u70b9\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e88\u7b97\u3092\u5de6\u53f3\u3059\u308b3\u3064\u306e\u5909\u6570<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u9069\u6b63\u4e88\u7b97\u3092\u6c7a\u3081\u308b\u4e0a\u3067\u78ba\u8a8d\u3059\u3079\u304d\u8981\u7d20\u306f\u3001\u5927\u304d\u304f3\u3064\u306b\u6574\u7406\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2460\u8a3a\u7642\u79d1\u306b\u3088\u308b\u5e73\u5747\u30af\u30ea\u30c3\u30af\u5358\u4fa1\uff08CPC\uff09\u306e\u9055\u3044<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4fdd\u967a\u8a3a\u7642\u4e2d\u5fc3\u306e\u8a3a\u7642\u79d1(\u5185\u79d1\u30fb\u5c0f\u5150\u79d1\u306a\u3069)\u306f\u6bd4\u8f03\u7684CPC\u304c\u5b89\u5b9a\u3057\u3066\u3044\u308b\u4e00\u65b9\u3001\u81ea\u7531\u8a3a\u7642(\u7f8e\u5bb9\u533b\u7642\u306a\u3069)\u306e\u3088\u3046\u306b\u5c02\u9580\u6027\u30fb\u7af6\u4e89\u6027\u304c\u9ad8\u3044\u9818\u57df\u3067\u306fCPC\u304c\u4e0a\u6607\u3057\u3084\u3059\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f53\u793e\uff08\u682a\u5f0f\u4f1a\u793e\u30e1\u30c7\u30a3\u30b3\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\uff09\u3082\u914d\u4fe1\u524d\u306b\u5e73\u5747\u7684\u306aCPC\u3092\u304a\u8abf\u3079\u3059\u308b\u5834\u5408\u304c\u3054\u3056\u3044\u307e\u3059\u304c\u3001\u3042\u304f\u307e\u3067\u60f3\u5b9a\u306e\u6570\u5024\u3067\u3042\u308b\u4e8b\u3082\u7533\u3057\u6dfb\u3048\u305f\u4e0a\u3067\u304a\u4f1d\u3048\u3057\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2461\u30a8\u30ea\u30a2\uff08\u5546\u570f\u4eba\u53e3\uff09\u306b\u3088\u308b\u691c\u7d22\u6bcd\u6570\u306e\u5dee<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u90fd\u5e02\u90e8\u306f\u691c\u7d22\u6bcd\u6570\u304c\u591a\u3044\u5206\u3001\u7af6\u5408\u3082\u591a\u304f\u5165\u672d\u7af6\u4e89\u304c\u6fc0\u5316\u3057\u3084\u3059\u3044\u4e00\u65b9\u3001\u5730\u65b9\u30fb\u90ca\u5916\u306f\u691c\u7d22\u6bcd\u6570\u81ea\u4f53\u304c\u5c11\u306a\u304f\u3001\u5c11\u984d\u4e88\u7b97\u3067\u3082\u52b9\u7387\u3088\u304f\u914d\u4fe1\u3067\u304d\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2462\u7af6\u5408\u30af\u30ea\u30cb\u30c3\u30af\u306e\u6570\u30fb\u51fa\u7a3f\u72b6\u6cc1<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd1\u96a3\u306b\u5e83\u544a\u51fa\u7a3f\u4e2d\u306e\u7af6\u5408\u304c\u591a\u3044\u307b\u3069\u3001\u540c\u3058\u30af\u30ea\u30c3\u30af\u6570\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u5358\u4fa1\u306f\u4e0a\u304c\u308a\u307e\u3059\u3002\u9006\u306b\u7af6\u5408\u304c\u5c11\u306a\u3044\u5730\u57df\u3067\u306f\u3001\u6700\u5c0f\u9650\u306e\u4e88\u7b97\u3067\u3082\u4e0a\u4f4d\u8868\u793a\u3092\u72d9\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e3\u8981\u7d20\u3092\u628a\u63e1\u3057\u3066\u306f\u3058\u3081\u3066\u3001\u81ea\u9662\u306b\u3068\u3063\u3066\u306e\u300c\u9069\u6b63\u306a\u6c34\u6e96\u300d\u304c\u898b\u3048\u3066\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u76ee\u6a19\u65b0\u60a3\u6570\u304b\u3089\u4e88\u7b97\u3092\u9006\u7b97\u3059\u308b3\u3064\u306e\u30b9\u30c6\u30c3\u30d7<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u611f\u899a\u3067\u306f\u306a\u304f\u6570\u5b57\u3067\u4e88\u7b97\u3092\u7d44\u307f\u7acb\u3066\u308b\u306b\u306f\u3001\u4ee5\u4e0b\u306e3\u30b9\u30c6\u30c3\u30d7\u3067\u9006\u7b97\u3059\u308b\u306e\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1\uff09\u6708\u9593\u76ee\u6a19\u65b0\u60a3\u6570\u3092\u6c7a\u3081\u308b<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u305a\u300c\u5e83\u544a\u7d4c\u7531\u3067\u6708\u306b\u4f55\u4eba\u306e\u65b0\u60a3\u3092\u7372\u5f97\u3057\u305f\u3044\u304b\u300d\u3092\u8003\u3048\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u8a3a\u7642\u79d1\u76ee\u3092\u3072\u3068\u3064\u6319\u3052\u308b\u3068\u3059\u308b\u3068\u3001\u3042\u308b\u6d88\u5316\u5668\u5185\u79d1\u30af\u30ea\u30cb\u30c3\u30af\u306e\u4f8b\u3068\u3057\u3066\u3001\u4eee\u306b\u300c\u670820\u4eba\u300d\u3092\u76ee\u6a19\u3068\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p 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class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u9805\u76ee<\/th><th>\u6570\u5024\u4f8b<\/th><\/tr><\/thead><tbody><tr><td>\u76ee\u6a19\u65b0\u60a3\u6570<\/td><td>20\u4eba\/\u6708<\/td><\/tr><tr><td>\u60f3\u5b9aCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09<\/td><td>2%<\/td><\/tr><tr><td>\u5fc5\u8981\u30af\u30ea\u30c3\u30af\u6570<\/td><td>1,000\u30af\u30ea\u30c3\u30af<\/td><\/tr><tr><td>\u60f3\u5b9aCPC\uff08\u30af\u30ea\u30c3\u30af\u5358\u4fa1\uff09<\/td><td>200\u5186<\/td><\/tr><tr><td>\u5fc5\u8981\u4e88\u7b97<\/td><td>\u7d0420\u4e07\u5186\/\u6708<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p 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